Why do you use preservatives in some of your formulations?Updated 7 months ago

To ensure that we're delivering a safe product to you. 
 
A word on Preservatives 
 
Here’s the things with preservatives, they often get a bad rap, but really if you’re using the right ones they are there to ensure your safety and prevent infections through contaminated products. We use preservative systems that are nature-identical. The systems can include: 
 
- Potassium Sorbate, a nature-identical preservative. It is the salt of Sorbic Acid, which is naturally occurring in many fruits. 
 
- Sodium Benzoate, a nature-identical preservative. It is the sodium salt of benzoic acid, which is naturally occurring in many fruits. 
 
- Citric Acid, a nature-identical pH balancer. It is naturally occurring in citrus fruits.   
 
- Parfum or Naticide, a natural preservative. 
 
You can read more about our Ingredient Ethos